There are now over 6 billion searches every single day on Google. This means if your business isn’t ranking for your target keywords in the first 10 results, your potential customers are going to buy from someone else. Our team has endorsements from the major search engines and can help position you in the right place at the right time.
Only 5% of people look past page one of Google, which is another way of saying 95% of Google visitors search only the first page of Google search results. Stated another way: If you don’t make the cut for the first page of search results on Google for your target keywords – you are invisible. Even if you have the greatest website on planet Earth, or the best product or service, it won’t matter if you aren’t ranking highly on Google or any other major search engine.
The reality is that the internet is virtually frictionless, in this age of instant gratification, news feed, live streaming, text messaging, tweets with 140 characters, and “one click ordering”. The information we want, we want right now. Search engines were created in the mid to late 90’s to do exactly that: to help people find information quickly.
Your customers aren’t going to do business with you if you don’t even offer them the opportunity to do business with you and this is exactly what Google and other search engines offer you – the opportunity to get in front of those people. Google alone receives over 3.5 billion searches every day and over 1 trillion searches per year! (Talk about an incredible opportunity!)
There are two-major forms of search engine marketing: SEO (Search Engine Optimization) and Pay-Per-Click (PPC) but in this post we are going to focus on PPC. Why? Because it’s the best possible place to start. With Google AdWords you can target any city, zip code, state, and even country. It allows you to target as narrow or as wide as you’d like, best of all it can send you generous amounts of targeted traffic. You have the ability to set a daily budget, your bid prices on your target keywords, and measure your ROI precisely.
Here at eFashionStarter, we have experts with endorsements from major search engines and we can help get you up and running and position you right the first time. You can choose to be invisible or visible to your customers and with those 3.5 billion Google searches every day, there isn’t a better time than now to ask about our Pay-Per-Click services to get your online business kickstarted.